Global campaign for gender equality unveils high-level leaders to embolden the advocacy efforts.
15 March 2017, New York, NY – Deliver for Good, a global campaign that applies a gender lens to
global development, announces five campaign influencers: Her Royal Highness the Crown
Princess of Mary of Denmark; José Alberto "Pepe" Mujica Cordano, the former President of
Uruguay; Dr. Alaa Murabit, UN High-Level Commissioner on Health Employment & Economic
Growth and UN SDG advocate; Phumzile Mlambo-Ngcuka, the UN Under-Secretary-General and
Executive Director of UN Women; and Sophie Grégoire Trudeau, a gender equality advocate and
the wife of Canadian Prime Minster Justin Trudeau.
The announcement came at a high-level reception hosted by Women Deliver and the Deliver for
Good partners during the United Nations’ 61st Commission on the Status of Women.
“The growing wave of conservatism threatens the precious gains the world has made to ensuring
all girls and women can enjoy health, rights and wellbeing—everywhere,” said Katja Iversen,
President/CEO of Women Deliver. “Now, more than ever, leading global voices must stand up for
what is right and champion investments in girls and women to power progress for all. This is
precisely why I am so proud to announce the Deliver for Good Influencers today.”
The primary goal of the Deliver for Good campaign is to promote political, programmatic, and
financial investments in girls and women across 12 critical issue areas, from education and sexual
health and rights to climate change and access to resources. Deliver for Good Influencers will
support the campaign by calling for these investments and engaging multi-sector allies to
redefine the narrative around girls and women as agents of change and critical drivers of progress
toward the Sustainable Development Goals (SDGs) at the global and country levels. To date,
nearly 200 organizations from 56 countries have joined the campaign, and 34 ministers and 85
parliamentarians have been engaged.
“It is only by working in all 12 of the investment areas, where evidence of girls’ and women’s
contributions to global peace and security, to sustainability and development, can be advanced,
that we can create tangible roadmaps for the continued support for initiatives which propel this
agenda forward,” said Dr. Alaa Murabit.
By focusing on girls and women as complete individuals – addressing their diverse needs across
health, education, economic rights, and more – Deliver for Good takes an integrated approach to
fueling solutions that will transform the lives of girls and women and yield benefits for families,
economies, and nations.
“By expanding our networks, reinforcing each other, and sharing best practices on how to boost
investment in gender equality and women’s empowerment, together we can create real and
lasting change for women and girls,” said Phumzile Mlambo-Ngcuka.
“Our societies have taken profound steps towards a more gender equal world, but at current
rates, gender equality might not be achieved in our lifetimes,” said Sophie Grégoire Trudeau. “We
must all work as one, including having men being part of the solution, as we collectively put
women at the heart of development and by empowering them to drive change that will lead to
better outcomes – for women, for their families, for their communities, and for society. By denying
women and girls their fundamental rights, we are preventing societies from reaching their full
About Deliver for Good: Deliver for Good is a multi-sector, multi-national campaign to change
how the world thinks about girls and women – from vulnerable recipients of aid, to critical drivers
of progress. Deliver for Good applies a gender lens to global development by promoting 12 critical
investments in girls and women that will yield returns for women, families, communities, and
societies in the decades to come. The campaign focuses on the whole girl and the whole woman –
not just her health needs, her educational needs, or her rights. Girls and women don’t live their
lives in silos, and our development strategies shouldn’t either. Learn more at deliverforgood.org.
Deliver for Good is powered by Women Deliver in coordination with 10 founding partners
including: Business for Social Responsibility (BSR), Every Woman Every Child (EWEC), FEMNET
(The African Women’s Development and Communications Network), FHI 360, Global Partnership
for Education (GPE), International Planned Parenthood Federation (IPPF), Landesa, Plan
International, Population Services International (PSI), and Scaling Up Nutrition (SUN). Deliver for
Good also has a network of 25 ally organizations that support and advise the campaign.